The Legal 

A legal blog for entrepreneurs, brands, creators, and small businesses.  

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Yes, 100%. Privacy policies are required by law to be on every website that collects information from its users. That includes if you use google analytics, a facebook pixel, emails, etc., the list goes on and on. This requirement is in place to protect the consumer (you when you are on someone elses site!) and […]

Contracts

1/22/2020

Do I Need a Privacy Policy on my Website?

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Hello and welcome to 2020! Can you believe it is already here? I really can’t but have a feeling it is going to be an awesome year. I am making lots of positive changes in my business after being in the entrepreneurial space for 11 years now, and am excited to share these changes with […]

Entrepreneurship

12/02/2019

What I’m Doing Differently in my Business in 2020

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Do you really need to go through the time and expense of getting a trademark? Well, the answer to that is, it depends. If you have created a business, brand, logo or slogan, you definitely want to strongly consider filing a trademark. The purpose of a trademark is two fold. To decide if you need […]

Trademark

11/04/2019

Do I Need a Trademark for My Business?

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Have you ever heard someone say “I want to be an influencer”? It sounds like a great job, have brands pay you to promote their product, travel on their dime, and have lots of people follow you and buy what you tell them too. You don’t have to have a “real job” and can spend […]

Influencers & Brand

8/27/2019

3 Things You Must do to be a Successful Influencer

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When you are an influencer working with larger brands with huge legal departments and teams behind them can be intimidating, and often that just means we sign whatever contract is presented to us. This however, should not always be the case.

Influencers & Brand

6/25/2019

I’m an Influencer, Can I Negotiate My Contract With the Brand I am Working With?

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In the influencer space, since it is realtively new and sometimes casual, I think we forget that when services are being provided (you posting on your instagram about a brand, etc.) and in return for that work you are getting free goods or even money, there should be a contract in place. Gone are the […]

Influencers & Brand

6/20/2019

9 Must Have Terms in Your Influencer Contract

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This is one of the most common questions I get asked as an attorney for influencers and entrepreneurs…”do I need copyright or trademark protection?” The answer is, it depends. Read on to learn more about the differences between the two.

Intellectual Propery

6/20/2019

The Difference Between a Copyright and a Trademark

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The FTC is the Federal Trade Commission and are tasked with the duty of protecting consumers. This is great for us as consumers, but with the rise of influencer marketing, there are definitely blind spots and areas of the law that can be confusing. Read on to learn how you as an influencer and/or a […]

Influencers & Brand

6/20/2019

How Influencers Can Easily Comply with FTC Requirements

Trademark
Checklist

A checklist to help you determine whether it’s time for a trademark in your business.

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