The Legal 

A legal blog for entrepreneurs, brands, creators, and small businesses.  

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As an entrepreneur, understanding the ins and outs of trademark law can be the difference between a successful business and a legal nightmare.

Trademark

3/18/2024

5 Trademark Secrets Entrepreneurs Shouldn’t Ignore

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In the entrepreneurial world, where ideas turn businesses overnight, the journey from inspiration to a recognized brand is exciting. For entrepreneurs, this path is not just about creating a brand; it’s about asserting identity, securing a vision, and laying a foundation for ongoing and enduring success. Trademarks play an important role in this journey, offering […]

Trademark

2/26/2024

From Idea to Icon: The Entrepreneur’s Journey to Trademark Success

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In today’s competitive marketplace, creating a strong brand is essential for success. However, many entrepreneurs overlook an important component of branding: legal protection through trademarks. A trademark is not just a legal formality; it’s a powerful tool in your marketing strategy. Here are some of the most important reasons why trademarks are indispensable for your […]

Trademark

1/25/2024

The Legal Side of Branding and Why Trademarks Are Essential for Your Marketing Strategy

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In the dynamic world of business, protecting your brand identity is crucial to standing out from the competition and establishing a lasting market presence. One effective way to safeguard your brand is by registering a trademark. A trademark provides legal protection for your brand’s name, logo, slogan, or any other distinctive identifier. If you’re considering […]

Trademark

9/18/2023

Your Guide to Registering a Trademark in the United States

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Taylor Swift’s decision to re-record her albums is creating a stir in the entertainment world and has caught the attention of both the music industry and Swifties. As an artist who highly values control and ownership, as well as standing for what is right, Swift is leveraging a legal loophole and strategy that enables her […]

Trademark

9/14/2023

How Taylor Swift can Legally Re-Record Her Albums

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In the ever-evolving world of business, standing out from the crowd is paramount. As brands and entrepreneurs navigate the intricate landscape of intellectual property, one essential tool stands out: a registered trademark. A registered trademark in the United States offers a host of advantages that can significantly impact the success and longevity of a business. […]

Trademark

8/22/2023

5 Reasons Brands and Entrepreneurs Need a Registered Trademark in the US

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Want to file a trademark to protect your brand but aren’t sure where to start?  The good news is you have options when it comes to what avenue you want to take when filing your trademark.  Do you want to do the entire thing yourself?  Do you want to hire an online document filing service, […]

Trademark

8/17/2021

How Much Does Filing a Trademark Really Cost?

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Intellectual Property can be easily understood as creations of the mind. There are three primary types of Intellectual Property: copyrights, trademarks, and patents. TrademarksA trademark is a form of intellectual property that consists of a recognized symbol, design, or expression that distinguishes one source’s products or services from those of another, but trademarks used to […]

Intellectual Propery

8/03/2021

The Main Types of Intellectual Property

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When you post something on social media, do you still own the copyright? This is a question that gets asked time and time again as creative works are shared over and over through social media. Now the short answer is, yes, you retain the copyright. The long answer is certainly more complicated than that. When […]

Trademark

8/07/2020

Copyright and Social Media

SHOULD I REGISTER A COPYRIGHT TO PROTECT MY WORK?

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Although copyright protection automatically attaches when you create you work/art in a fixed medium (when you press the shutter on your camera, when you type a document and save it on your computer) there are additional benefits and protections when you actually file your copyright with the U.S. Copyright Office. When you file your copyright […]

Intellectual Propery

5/29/2020

Should I Register a Copyright to Protect My Work?

Trademark
Checklist

A checklist to help you determine whether it’s time for a trademark in your business.

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