The Legal 

A legal blog for entrepreneurs, brands, creators, and small businesses.  

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If you receive a 2(e) refusal, there are a number of ways that you can try to overcome it and get your mark approved for registration. You can demonstrate that your mark has acquired a secondary meaning, that it has been used in the marketplace for over 5 years so consumers recognize it in connection […]

Trademark

4/25/2022

What Happens When You Get a 2(e) Refusal?

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After you file your trademark application and an examining attorney reviews your application, you will receive a correspondence called an office action. This is a document from the trademark office that states whether your application has been approved or denied for registration. If your application is denied, the office action explains why that happened and […]

Trademark

4/18/2022

What is a 2(e) Merely Descriptive Refusal?

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A generic trademark goes a step further than one that is deemed merely descriptive. While merely descriptive describes the product or service, a generic trademark states exactly what the product is. For example, if your products are laptops and you were to file a trademark application for “laptop” that would be considered generic.  This, of […]

Trademark

4/11/2022

What is a Generic Trademark?

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As you may already know, when you choose a trademark you have to make sure that the mark is strong enough to qualify for legal protection. This means that when it’s used in association with your product or service, consumers must recognize that it belongs to you. You cannot choose words such as “blue laptops” […]

Trademark

4/04/2022

What Makes a Trademark Merely Descriptive? 

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Each new year brings a wave of new trends and interests to every field, but this year we’re looking at smoother processes, faster application review times, and the expansion of trademark law to keep up with new technology.  So, what can you expect from Trademark law in 2022? Keep reading to find out:  NFTs As […]

Trademark

3/28/2022

2022 Trademark Trends Part 3: NFTs

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Each new year brings a wave of new trends and interests to every field, but this year we’re looking at smoother processes, faster application review times, and the expansion of trademark law to keep up with new technology.  So, what can you expect from Trademark law in 2022? Keep reading to find out:  Changes to […]

Trademark

3/21/2022

2022 Trademark Trends Part 2: Changes to USPTO Office Action Response Time

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Each new year brings a wave of new trends and interests to every field, but this year we’re looking at smoother processes, faster application review times, and the expansion of trademark law to keep up with new technology.  So, what can you expect from Trademark law in 2022? Keep reading to find out:  Reexaminations and […]

Trademark

3/14/2022

2022 Trademark Trends Part 1: Reexaminations and Expungement

The Law and Business Podcast

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Tune in here: Extract from episode 09 –Selling and Licensing Your Intellectual Property “Intellectual property is basically about intangible stuff in your business. So a trademark, a copyright, or even a patent. Right. So we’re going to talk about that stuff that you own. What happens if you want to sell it or license it? […]

The Law and Business Podcast

10/19/2021

Ep 09: Selling and Licensing Your Intellectual Property

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Tune in here: Extract from episode 08 –How to Legally Get Your Domain Name “Basically, if someone else has your domain, your URL, your website identifier, and you want it. So here’s the thing. If you are just a business and someone else is using your domain name, right, and you do not have a […]

The Law and Business Podcast

10/05/2021

Ep 08: How to Legally Get Your Domain Name

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Tune in here: Extract from Episode 07 –What to Do When a Client Won’t Pay “Let’s kind of go through the steps when a client doesn’t pay. So the first thing I want you guys to do, and this is kind of beforehand, is I want you to do a little bit of research into […]

The Law and Business Podcast

9/20/2021

Ep 07: What to Do When a Client Won’t Pay

Trademark
Checklist

A checklist to help you determine whether it’s time for a trademark in your business.

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